/Tag: prestige

SAVE or SPEND REVIEW: Aldi Special Buys Skincare 2016

By |2016-12-06T21:09:22+00:00September 27th, 2016|FaceWorkshops, Product Reviews, Skincare Shopping|

In the clinic, I favour skincare product purchases that can be a) repeated and b) returned and refunded in case of sensitisation. I also appreciate a brand portfolio which allows for creating skin-type-specific skincare routines. However, the mass-market Aldi Special Buys can be a good one-off purchase or a gift; and some will make it back to the all-time portfolio.   Me-too brands copy an existing brand, either a luxury brand e.g. La Prairie or the multinationals e.g. Nivea, L'Oreal. Aldi Special Buys generate wonderful momentum and a surge of emotion that appeals to bargain hunters - as does having a pre-order waiting lists [see Olay, Aurelia etc.], a specific launch date and a limited number of products that can be bought on the day.  Hand-picked from the NEW Launches [October 2016]: Cuvee. I am not in favour of all Aldi products, however, I believe that the Cuvee 2016 range is good for the price you are paying. We have run a small trial on the perception of the two creams within the Cuvee range - day/night moisturiser and the neck cream. They also have independent clinical data to support their claims.  Caviar Mask. My clients like the new lifting mask. It is a great pre-party pick-me up [although not for very sensitive skin types]!  Last but not least, the Christmas Calendar

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